In a resplendent celebration that echoed the grandeur of its Roman heritage, Bulgari recently unveiled its most extraordinary collection yet during a magnificent gala dinner held against the breathtaking backdrop of Angkor Thom’s Bayon temple in Cambodia. Not merely a product launch, this event was a homage to the maison’s legacy and an exploration of its future, encapsulating the essence of luxury and artistry that Bulgari embodies.
Aeterna—which translates to “eternal”—is a fitting name for a collection that embodies the timeless beauty of high jewellery. Each piece is a testament to Bulgari’s commitment to unparalleled craftsmanship, featuring extraordinary gemstones meticulously selected for their brilliance and rarity. Aeterna’s designs intertwine heritage and innovation, drawing inspiration from the “Eternal City” where the iconic brand was founded in 1884.
Reflecting a harmonious blend of classic elegance and contemporary flair, the pieces in the Aeterna collection showcase designs that push the boundaries of traditional jewellery-making. From striking necklaces to exquisite bracelets, each creation tells a story of artistry and meticulous attention to detail. Vibrant gemstones, paired with intricate metalwork, highlight Bulgari’s signature style and echo the rich cultural heritage of its origins.
In honour of the collection launch, the gala dinner, set within the enchanting confines of the Bayon temple, offered an immersive experience that transported guests into a world of opulence and artistry. Renowned for its majestic stone faces and intricate carvings, the temple served as an awe-inspiring backdrop, resonating deeply with the themes of wisdom and timeless beauty that the Aeterna collection encapsulates. Guests witnessed models on the runway adorned in pieces that sparkled under the night sky, each creation reflecting the meticulous artistry and innovative spirit behind the craftsmanship of Bulgari, while enchanting cultural performances celebrating the rich heritage of Cambodia enriched the evening. Graceful dancers clad in intricate, gold-embellished costumes performed the Apsara Dance, echoing the themes of eternal beauty and craftsmanship inherent in Aeterna, highlighting the collection’s narrative and intertwining the past with a visionary future.
The Aeterna collection is characterised by its breathtaking pieces that are designed to transcend time and trends. Among the standout creations is a necklace that features an array of colourful gemstones, each fastidiously set to create a radiant display of light and colour. Aeterna also introduces designs that incorporate modern elements while retaining the classic elegance that Bulgari is renowned for. Artisans employed centuries-old techniques to ensure that every creation exceeds the highest standards of luxury, and the smooth finishes and flawless setting of each stone exemplifies Bulgari’s dedication to excellence.
As the house of Bulgari commemorates its 140th anniversary, the Aeterna collection not only highlights the exquisite craftsmanship that has become synonymous with the brand, but also reflects a commitment to sustainability and social responsibility—a key mantra that all jewellers of repute have embraced wholeheartedly. With each exquisite piece, Bulgari invites us to embrace the beauty of eternity, reminding us that true luxury is indeed timeless.
All images courtesy of Bulgari.
